We tested 94 insurance agencies.
1 in 3 didn't even respond.

Right now, a prospect is submitting a quote request to you and your two closest competitors. The first agent to respond wins the client. We built a done-for-you system to make sure that's always you.

30%

never responded at all

3h 55m

avg. response time

3.2%

responded within 5 min

Insurance agency
Sales team
Lead response
The Study

What we actually found.

94 independent US insurance agencies. Mystery shopper method — submitted genuine quote requests via contact forms. February–April 2026.

Response Time Breakdown

% of 94 agencies tested

Never responded29.8%
Auto-reply < 1 min16%
1–5 min (real human)3.2%
5–15 min5.3%
15–60 min9.6%
1–4 hours22.3%
4–24 hours10.6%
Over 24 hours3.2%

Channel Performance

Among agencies that responded

ChannelShareMedianMean
Email62%40 min219 min
Phone call30%99 min319 min
SMS8%9 min84 min

SMS has an 11× faster median response than phone calls — but only 8% of agencies use it. Close Ratio builds the SMS automation so you're in the 8% from day one.

Six years. Almost nothing changed.

2020 AgencyZoom benchmark vs. 2026 Close Ratio study

Never responded
34% '2030% '26
Real human in < 5 min
6% '203.2% '26
Responded by phone
60% '2030% '26
Responded by email
38% '2062% '26

This is the gap. Close Ratio exists to close it.

Most agencies know they have a speed problem. Almost none have solved it. We built the system that does it automatically — so you don't have to think about it.

See how it works →
How It Works

Simple. Done for you.

You don't need to learn anything new. We build it, we run it. Your only job is to show up to the calls.

01

We plug into your lead sources.

Give us 30 minutes. We connect to your existing lead forms, ad platforms, or CRM. You change nothing about how you work.

We'll confirm compatibility on the demo call — no surprises.

02

A lead comes in. We respond in under 5 minutes.

The system fires automatically — first an SMS, then a call if they don't respond within 5 minutes. Personalized to the quote they requested. Done before your competitor's inbox refreshes.

Not a generic autoresponder. A real, contextual first contact.

03

You get booked appointments.

Qualified leads land in your calendar. You spend your time closing, not chasing. We handle everything that runs the system.

Done-for-you. No new tools for you to learn.

30 minutes of your time to set up
5-minute response on every new lead
Zero new software for you to manage
The Offer

No appointments booked?
No invoice.

We set everything up at no cost. For 30 days, the system runs and you watch it work. You pay nothing unless it books you appointments.

The risk is entirely on us — because we ran the study. We know the problem is real, we know the solution works, and we'd rather prove it to you than pitch it.

After the 30 days, agencies that want to keep the system running move to a simple monthly retainer. No long-term contracts. Cancel anytime.

See it in 15 minutes →

Phase 1 — What you get

  • 30-day free setup

    We build it. You pay nothing upfront.

  • Done-for-you installation

    Connected to your existing lead sources. No new tools.

  • Response time under 5 minutes

    SMS first, then a follow-up call if no response within 5 minutes.

  • Pay only on results

    If it doesn't book you appointments, you owe nothing.

  • Ongoing management

    We monitor and maintain the system after you see results.

This is not a trial. It's a commitment to earning your business.